If You’re Obsessed With Instagram, This Is The Opportunity For You

If You're Obsessed With Instagram, This Is The Opportunity For You

So you’ve just begun your junior year of college. Up until now, it’s been all “I’ll figure my life out eventually, but whatever. The real world is so far away,” and suddenly, things got real. You’ve been coasting along with your leadership major, studying for the exams, and making the grades with no real idea what you plan to “lead” in the future. Now, out of nowhere, everyone’s talking about job opportunities and “the future” like a bunch of monsters.

And then it hits you: what are you doing with your life? People have been asking you this for years, but they were, like, parents, so you didn’t really take it seriously. Now your actual peers want to know where your life is headed, and you’re embarrassed to say you haven’t the slightest idea. Everyone seems to be getting these great internships, and taking steps in the right direction, and you have no idea what you’re good at, what you like. The only thing you’re passionate about is your Instagram account. I mean, it does have a flawless aesthetic, and you didn’t hit 300 likes that time for nothing, but still.

Alright, to say you’re only passionate about Instagram is unfair. Your pinned tweet currently has 48 favorites, and you’ve never had a Facebook status go unliked. If the mood strikes, you’ll dabble in Tumblr, and Pinterest isn’t so much a hobby as it is an addiction (why, oh why can you not add boards within boards?). And your Snapchats? They’re more than just ugly faces, cats, and singing into the camera. What can you say? You know what the people want, digitally speaking, of course. You’re basically the queen of social media, so cool. Decision made. You’re going to do social media for a living.

You continue to wrack your brain, stress eat, and cry to your mom for a little bit before it dawns on you: Wait. Can I ACTUALLY have a career in social media. Obviously there is a whole lot more to it than Instagram alone, but where to start? The digital world is ever-evolving and you’ll need to ground yourself with some serious in-the-field experience before it becomes your livelihood.

Start with a mentorship. Luckily for you, I’ve already found one for you, and it’s awesome.

L’Oréal Paris’ contest aims to provide an opportunity for someone like you to take your social media game (and your makeup game, #hairflip) to the next level. The winner will create images, videos, and written content for a national platform through L’Oréal Paris’ social channels (@LorealParisUSA on Snapchat, Instagram, Twitter, Facebook, and Pinterest) as well as for, which is simply put, incredible. Plus, you know how that girl in your sorority who graduated four years ago is always going on and on about how she never would have landed her amazing job without her mentor? For a full year, you will be mentored! By experienced leaders in the industry! There’s also an opportunity to travel, and go to special events, and maybe get some bomb pictures for your own Instagram. Oh, and there’s a cash prize of $2500, in case you weren’t convinced. Be sure to check out for more details. The opportunity is celebrating the launch of Advanced Haircare Nutri-Gloss, the shampoo system that acts like a glossing treatment (because who doesn’t want glossy hair?).

If you love L’Oréal Paris, but you’re not a social media maven yet, be sure to check out the upcoming RECESS tour, a networking event/music festival hybrid aimed to connect students with entrepreneurs. L’Oréal Paris will be on hand with social media influencers discussing “How To Kickstart Your Career in Social Media” at the following schools:

Thursday, October 1, 2015 — Miami Fl
Tuesday, October 6, 2015 — UNC Charlotte
Wednesday, October 7, 2015 — UPenn
Friday, October 9, 2015 — Babson
Wednesday, October 14, 2015 — UCLA
Thursday, October 15, 2015 — USC
Wednesday, October 21, 2015 — SMU
Thursday, October 22, 2015 — Rice / Houston
Friday, October 23, 2015 — UT Austin

And look at that. Your future’s not hopeless after all.

Email this to a friend

Veronica Ruckh

Veronica (@VeronicaRuckh) is the Director of Total Sorority Move for Grandex, Inc. After having spent her undergraduate years drinking $4 double LITs on a patio and drunk texting away potential suitors, she managed to graduate with an impressive GPA and an unimpressive engagement ring -- so unimpressive, in fact, some might say it's not there at all. Veronica has since been fulfilling her duties as "America's big," a title she gave to herself with the help of her giant ego. She has recently switched from vodka to wine on weekdays. Email her at

For More Photos and Videos

Latest podcasts

New Stories

Load More